What makes Montreal so sexy for startups?

Eva Blue - Cupcake CampMontreal

What I love about conferences is the unofficial encounters and spontaneous discussions that are often more interesting than the official presentations – not to name names! At the LeWeb conference this is exactly what happened with John Stokes, partner of the Real Ventures investment fund. I’d often seen him around Montreal but it wasn’t until Paris that we had a real conversation.

I asked John about the differences between startups developed in Europe versus those in Canada. At first glance, projects are similar on both sides of the Atlantic. A pessimistic outlook would explain this phenomenon as a lack of creativity and risk taking, because it’s easier to adapt or copy an idea that works well.

We also talked about the advantages Montreal offers to startups. The multiculturalism of the city is a real asset, since it already fosters internationalization projects. Montrealers are also great connectors, which facilitates the development of partnerships or the search for clients.

From my experience with Seevibes I can confirm that these two points are completely true. This reminds me of a discussion I had with Fred Guarino about how in one direction Montreal is the first step towards Europe, and in the other direction the first step towards North America. I think that the program of the International Startup Festival which is held in Montreal demonstrates this reality.

How to follow intensively the World Cup live on the Internet

How to follow intensively the World Cup live on the Internet

Way before knowing which channel would broadcast the 2010 World Cup of soccer (or the Vancouver Olympic Games back in February [FR]), I started to wonder where to watch the live games on the Internet. In Canada, the World Cup takes place during weekdays AND during business hours. Here is a list of the best solutions in order to follow intensively the live competition on the web.

1. The World Cup live on Internet TV

Thanks to recent technology, TV channels that are authorized to broadcast the World Cup now offer a free streaming video through their website. As for 2010, major improvements have been performed quality-wise. Thus the games are now displayed in full-screen mode.

On the other hand, you ought to know that the majority of TV channels will impose a video geo-blocking. It means that if you are in Canada, you cannot watch the games broadcasted on a French website and vice versa. Only China seems to broadcast ‘‘worldwide’’ without apparent geo-blocking. This should remain for a while unless the Dalai Lama starts to play soccer!

In France, TF1 offers a fabulous experience thanks to a Flash video player replaying the game greatest highlights while the current game is still live through a small shift screen. The image finish is amazing. NB: An Internet connection with a VPN from France allowed me to test the TF1 stream from Montreal.

Canada

France

Belgium

2. The World Cup live on Internet video

If you live or spend your holidays in one of the few countries that won’t broadcast the World Cup, I recommend you to go for MyP2P. I will not get into the legal details of this option; but let’s just say that you will be able to watch live games from relatively anywhere in the world.

MyP2P only displays the sources. In order to watch these stream videos, you will need to install software. Spocast is a recommended for P2P video player through Windows. You may use Flip4Mac for Mac, even though it might not work for all types of video flows.

3. The World Cup live on social networks

I think that Twitter takes advantage of its skills to promote a ‘‘social’’ coverage of the World Cup. On twitter.com/worldcup, you will find comments per country/per game as well as the complete game schedule.
Facebook did things differently for the 2010 World Cup. News websites (L’équipe [FR]) and TV stations (TFI and Radio Canada) created their own Facebook page and placed it beside their video or live comment. The main advantage is the possibility to see if our friends are online and discuss with them. Unfortunately, I did not really enjoy this experiment because it was very loud and noisy.

4. The World Cup live on your cell phone

If you live in a modern country such as France (Orange, SFR, Bouygues Telecom and Canal+), Japan or Tunisia [FR], you may watch the World Cup in video on your cell phone. These countries’ great telecom operators offer TV mobile programs broadcasting live games.

For those with tight budgets or the ones who live in one of the digital ‘‘Third World’’ countries such as Canada, you may download apps available mainly on the iPhone in order to support your favourite team. Two apps stand out: Mondial 2010 – Radio-Canada and Coupe du Monde 2010 France.

5. The World Cup live on your game console

While I was browsing the web for inspiration hints, I found this article from Comment ça marche [FR] explaining all the steps to ultimately watch the World Cup from a game console. The Sony PSP console allows reading a video flow in WiFi. Although its range limits are equivalent to the wireless network, it could still be used as a 5th TV screen if all of the others are already taken!

6. The World Cup live in a bar

Cyberpress [FR] states that watching a live game from the World Cup was nearly impossible a few years ago. Back then, Radio Canada broadcasted pre-recorded games a few weeks after the event took place. Hard to imagine this kind of scenario when it comes to hockey games!

In my opinion, the best way to watch and follow deeply the World Cup of soccer is mostly by meeting with all the passionate fans in bars where soccer games are broadcasted. That is exactly what I did in 2007 for the World Cup of rugby [FR] thanks to their last years of the Top 14 games in France. At last, my team did finally win the ‘‘bouclier de Brennus’’ in 2010!

Each community has their favourite bars in Montréal. As for French people, they meet in bars like Le Barouf and le Massilia. Not a fan of soccer games? Well, let’s just say that the main advantage of hanging in bars during these soccer games is that you may always enjoy a nice and cold beer AND get the chance to discuss with lovely ladies that do not follow that sport either.

Additional sources:

Youtube shares its Juice for the SEO Experts

YouTube Chatroulette Endmost Piano Ode

Google offers a bit of juice to bloggers and media that make use of videos that are hosted on Youtube. In simpler terms, if a great number of people watches a Youtube video (embeder) on your website, your source will be displayed on Youtube’s top rank with the mention ‘‘As seen on…’’.

If Youtube offers such recognition on its site, it is surely not because it feels kind or generous! It is because it offers an incentive to choose videos from its platform instead of its competitors’ platforms.

To date, in terms of direct referencing, it is more profitable to host your videos your own way, since Google is referencing your site as its origin. This same technique is used by ‘‘Chauffeur de Buzz’’ that hosts the majority of videos that it displays.

Youtube offers mostly an indirect referencing. It means that you take advantage of the platform traffic to get some exposure to your site as well as get new web surfers. Thanks to its embed mode, Youtube also gives the opportunity to display a video on a larger scale on other websites or social networks such as Facebook or MySpace.

Presently in a testing mode, the ‘‘As seen on…’’ function shall seduce more than one SEO experts that seize there an interesting opportunity of gathering popular links from Youtube, the top video sharing platform worldwide.

While we wait for this function to widespread, it would be interesting to know what is the required number of viewers for Youtube to qualify that video as ‘‘significant’’. Is it 10,000, 100,000… or a given percentage?

Please find below a video example where Youtube displays the “As seen on: blog.newsweek.com’’ mention.